Starting Over With Internet Marketing
Ami sent me an email today asking a question and I want to share with all of you what my answer was. She asked,” If you had to completely start over, knowing what you know now, where and how would you start?”
This is what I told her:
If I was starting over today, I will do the following:
1.) Pick a niche. – I would make it narrow and nice so that I will dominate this niche.
I would not target getting into a broad niche like dog training. I plan to start small then grow big later on. An example is starting with dog agility training (I’m not in this particular niche. This is for example purposes only.) You can check out the YouTube videos that I made and uploaded which talk about picking a niche.
2.) Allot one day in gathering keywords. – I will gather both broad and long-tail keywords.
You might think that an entire day is too long. But I disagree. You must allot a day in getting the keywords that you will use. First, start with broad keywords and work your way down to the long-tail keywords. Use these keywords alternatively – first broad then long-tail. Also, you must exhaust using these keywords. Use them anywhere you can – blog, Hub, lens, EZA, etc.
3.) Start blogging on my own domain. – Google loves blogs. These are authority to consumers and can be easily managed. Make sure that you update your blog regularly.
First, I will buy my own domain and have it hosted by Hostgator because its customer service is great and the cpanel is very easy for beginners. Then, using a Fantastico button, I will install a WordPress blog. I would start blogging everyday – more than once a day will be great. I will use 250-word blog posts and use the keywords in them.
4.) Start list building from day one.
Once the blog is up, I will start list building. I will use Aweber. Even if not a single person signed up for a couple of weeks, my list builder will be ready to gather information. I will also add an autoresponder email to follow-up the list everyday. This way, my subscribers will hear from me once every 4 days.
5.) Start making my own information product to sell.
The information product is important. Don’t let anybody else do this for you. When it comes to quality, you must rely on yourself only! I will use the program Building an eBook Empire in making my own info product. The people in my list can purchase the info product at a discounted price.
6.) Partner with someone who has a bigger list.
I will partner with someone who has a bigger list and create add-ons for their list only. And when I say that, I will be true to my words. I will not say it just to get someone to promote my info product then cut the same deal with other JV prospect.
Knowing what I know now, this is how I will begin. This is how I actually start when I am planning on launching something new.
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